Renowned musician Travis Barker has stepped into the realm of skincare with the launch of his exclusive tattoo aftercare collection.
The prolific Blink-182 drummer, adorned with an extensive array of body art, views the debut of this line under his Barker Wellness brand as the logical progression in his entrepreneurial journey.
In a statement provided to Women’s Wear Daily, Barker expressed his enthusiasm, stating, “Given my love for tattoos, the launch of the Tattoo Aftercare Collection was the natural next step for Barker Wellness. I’m excited to provide tattoo enthusiasts with products that reflect both my passion for clean wellness products and my understanding of the art of tattooing. These products offer the best care for your ink, ensuring optimal healing, vibrancy, and longevity. I can’t wait for people to experience the difference with Barker Wellness and hope this collection empowers people to express themselves through body art.”
The collection boasts essentials such as a Tattoo Aftercare Balm designed to facilitate healing and a Tattoo Butter aimed at moisturizing the skin while enhancing the vibrancy of ink.
This latest endeavor follows Barker’s foray into the world of skincare with a line of CBD-infused products catering to skin care, body care, and bathing rituals.
Notably, in 2022, Barker, alongside his wife Kourtney Kardashian, collaborated on a range of bath and beauty offerings, further solidifying their presence in the wellness industry.
With aspirations for global outreach, Barker Wellness is set to make its debut in the Asia Pacific region this month, marking its inaugural international expansion. Travis Barker articulated his excitement about this development, stating, “We are entering the Asia Pacific region to embrace a new culture and connect with individuals who value health and wellness as much as we do. The appreciation for natural, vegan, and cruelty-free products aligns perfectly with our values, and we are excited to introduce our premium wellness products to this market. We are not just introducing our products; we are entering this market to bring a lifestyle of holistic well-being, mindfulness, and balance internationally.”